Agency: BBDO NY

Photographer: BBDO Studios/ Billy Siegrist

Art Ruslan Khasanov

Through a donut photoshoot for a massive Instagram giveaway, and creating 1 million physical Dunkintines and tweeting at over 30 different brands, we flooded the internet with delicious, shareable content and gave Dunkin their second biggest sale of the year.

We also worked with artist Ruslan Khasanov to create custom pink imagery to launch their Valentine’s drink, the Pink Velvet Latte and Macchiato. The swirling pink pigment was used to represent the pink red velvet cake flavors in their drinks.